apartment therapy changing the world, one room at a time

I know it's chic and "perfect," but I'd be incredibly depressed in that Armani room. It's like all the color and fun has been sucked out of the world.

Maybe for those that are wealthy and want a corporate apartment if doing business in the area or for the clueless that can't create their own home. Otherwise, I don't want my home created by someone else's taste.

Also, looks like it was an old building that has been too modernized, striped from its old soul. One of the many reasons I would live in Italy is to live in an old building and embrace the history.

Boring! This looks like you typical urban bachelor pad.

I like it, but I agree I'd want more color and uniqueness in my own place.

So Chic - and Elegant - And Beige...
..given the choice, I'd take the Missoni building
(or permanent residence in the Parker Palm Springs)

Bleak House comes to mind.

this photo doesn't even look real. looks like a photoshopped version that removed most of the color.

I'm a bachelor and I WISH my apt looked like this! There is a whole design philosophy behind this as well as with the missoni one... To each their own...

The only thing i could say.. is that furniture and details are too square... Remember this is the base... once the owners start moving in, they will start adding personal, real life items, like picture frames plants, throws, pets, art...

For me, an environment like this strips messy stuff out of your mind, you are automatically drained of confusing thoughts once you are in.... it's automatic serenity....

My initial reaction was to gasp for air.

Gloomiest room ever.

Two completely different styles. One is not better or worse than the other. This isn't a post that calls for a quiz.

both are exaggerations. i agree that the armani looks calm -- and boring. too beige, you'd get the same sense of discipline and peace --- but a whole lot more warmth -- with a range of whites and creams.

I like and prefer neutral color scheme, but this is really a bit . . . too neutral (if that's possible).

A good dose of Zoloft could cure that.

That Armani room is like a tomb. Brrrr.

This photo has retouched all of the detail out. These furnishings are amazing in person, the finishes, fabrics, colors and contrast bring it all to life. Of course, adding your own details in will make it personal, but don't kid yourself, this stuff isn't boring or bland.

I would live in this FOREVER and be happy.
While my present house is electic leaning heavily towards Traditional, I love modern and minimal.
Not for everyone...but it is for this 'one'.

What is the name of the new construction building in NYC that has Armani Casa as it's in house designer?

I love Armani Casa and would probably be thrilled to live in Cavour 220 or something similar, but that digital rendering does not do them any justice.

Reminds me of the rooms at an old hotel I stayed in on the Bund in Shanghai. Very nice!